Economic Trends

HST part 2: Direct Impact

As individual minsters in the Liberal Party in BC quits as an action to present their riding’s voters wishes, the government still resists to directly admit defeat in this “added value” tax. As voters continue to complain through petitions, it seems like the government is turning a blind eye. Nonetheless, as mentioned before, even though I don’t support HST myself, (personal opinion only and not that of Posh) it is now showing signs that direct impact is imminent.

As of July first, the state of Washington, has opened its doors inviting that of British Columbians to do their shopping south of the Boarder. What a smart way, I thought to myself. There’s a state that knows how to be competitive! The direct impact to our local economy is that spending will be sent South, however with that being said, the BC government is still better off, with huge injection of cash into the system.

What exactly does that mean? For BC citizens, we no longer have to pay state taxes when we shop in Washington. Okay, with that being said, that means that when we shop in the states for our Ipad, we save roughly $40 bucks CDN when shopping for a 16GB unit in States, then on top of that the tax exempt in Washington. We’re talking about a $60 dollar difference.

At the end of the day, it encourages locals to visit our neighbours in the States and ultimately, its going to cost us in the long run.

HST will also hurt all retail owners, extra money paid for rent. Now, that ultimately will have to reflect on costs, otherwise, out of business.

To be tax exempt, all you have to do is show your driver’s license at the till. Gosh, is that easy or what?

Being on top of your game.

Nowadays everybody has a smart phone. They are able to connect to the internet, check the latest news and even instantly upload information back onto the web. No need for the computer, just right on their handheld devices. There are many degrees in regards to the amount of activity these users create on these social media websites. From passive users that only receives updates to users that are tremendously active and provide all the data. This flux of information or “buzz,” that travels far and wide from one source to another is what all marketers want to achieve. This new side activity that many, many people use is the gateway to what all businesses around the world want to open and enter.

In the past and many times in the present, many businesses rely on the “word of mouth,” from one customer to another. Unfortunately, in this competetive economy we need to act fast and reach even larger targets. Fortunately, with the most popular media tools like Face Book and Twitter, many companies are able to utilize them and increase the effects of the “word of mouth” to multiple audiences and ten-folds through this online environment.

We understand that in order to achieve the most successful results, Posh must once again be at the forefront with social media. It has been three years since the creation of the website, and since then many new tools on the web have been developed. After carefully reviewing our website, we are undergoing a web development process that will add back the necessary components and allow our viewers of our website to be more interactive.

After looking at our website and blog, what do you think should be added or taken away?

Loonie Parity with USD

Lately, I’ve been scoping out a 46 inch LCD tv from Future Shop. It was advertised for $1399.99 and it certainly caught my eye. Then talking to my techie friends, they thought it was only a fair deal. In fact, they advise me to visit the Best Buy in Bellingham. Strangly enough, I was wondering why they could recommend the drive. In fact, researching quickly on the bestbuy website. I quickly realized that a versy similar Sony Bravia LCD TV was $989.99.

In my personal recollection of currency rates, I thought, in comparison, I thought that would of been 1200 bucks CDN and then the tax at the boarder. Hows that a good deal?

The smart response I got was, well with the rates, they are pretty much equal. So from that standpoint, your TV would of been about 400 cheaper buying it from the states. Even with the boarder tax (one that I was recommended to pay) was 12%, it would still come under $280 cheaper than if I were to waltz down to my local electronics store.

Actually my friend was right, with the parity of the Loonie and the USD, we are faced with 2 hour lineups during this long Easter Weekend, the evidence that many others are shopping in the states. Like many others, I certainly support local merchants and think that our spending should be put back into our Canadian economy.

In terms of Posh is concerned, the locals have been very supportive over our use of local ingredients. We buy local and we eat local. We think that’s the best way to support our economy. In terms of business, we certainly hope that people choose to dine here rather than visit our neighbouring cities such as Seattle over weekends and holidays. Unfortunately, attraction of a near parity with the dollar, many people find their deals and their value for their money in the states and consequently bring their dining habits with them there. After-all, you probably cant make it back to Richmond for your Sukiyaki if you’re out shopping for a TV in Bellingham, or could you?

(Some other people feeling the same way at the Future Shop forum about the shopping in the states phenomenon)

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